Thursday, 14 November 2013

Ariel Levy: Female Chauvinist Pigs; Women and the Rise of Raunch Culture



Female Chauvinist Pigs: Women and the Rise of Raunch Culture (2005) is a book by Ariel Levy which critiques the highly sexualized American culture in which women are objectified, objectify one another, and are encouraged to objectify themselves. Levy refers to this as "raunch culture".

Levy claims that the enjoyment of raunch, or “kitschy, slutty stereotypes of female sexuality,” has existed through the ages, but it was once a phenomenon that existed primarily in the male sphere and has since become mainstream and highly visible. Raunch culture has penetrated “political life, the music industry, art, fashion, and taste.”

Iggy Azalea

                                                         Change Your Life

PU$$Y

Work
 

Iggy Azalea is one of the key examples of today’s mainstream female artist willing to be seen by the audience as a kitschy, slutty stereotype of female sexuality. Iggy is often seen bearing a lot of flesh in her music videos. In her latest music video- Change Your Life, Iggy is seen coming out of the swimming pool topless. There is a tendency for the camera to focus and linger on her body parts, in return objectifying her to the audience.
 




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